Rihanna is the rare rhythm and blues (R&B) diva to emerge from the Caribbean world. Though she had made two previous albums, the Barbadian singer debuted a glamorous new look in the spring of 2007 as her latest single, "Umbrella," began to climb the charts. By late summer "Umbrella" was on the verge of becoming the most successful single of the entire year. Craig McLean, a writer for the Daily Telegraph, called it "a brilliant pop song, propulsive and sinuous…. Already it is feeling like a defining song of 2007."
Born on February 20, 1988, as Robyn Rihanna Fenty, Rihanna grew up in Bridgetown, the capital of Barbados. Her father, Ronald, was a native of the island, and her mother, Monica, was originally from Guyana, a nation on the northeastern coastline of South America. Along with two younger brothers, Rihanna saw her parents' marriage suffer because of the crack-cocaine addition her father developed. "I knew that my mom and dad would argue when there was foil paper with an ashtray," Rihanna recalled in an interview with Grant Rollings for the Sun, a British tabloid. "He would just go into the bathroom all the time. I didn't know what it was."
Monica struggled to support her family by work in the financial-services industry, but Rihanna was fortunate to attend one of the top schools in Barbados, the Combermere School, founded in 1695. She loved to sing at an early age and formed a teen group, called Contrast, with some friends. In 2004, the year she turned sixteen, she won the title of Miss Combermere, though she had been a self-confessed tomboy who cared little about makeup or clothes until that point. Her break into show business came when producer/songwriter Evan Rogers came to Barbados for a vacation with his wife; the mother of a friend of Rihanna's knew Rogers's wife from their school days together, and the mother arranged an introduction. Rogers and his business partner, Carl Sturken, were responsible for making stars out of Kelly Clarkson, Christina Aguilera, N'Sync, and several other top pop acts. Rihanna sang for Evans one of her favorite songs, Mariah Carey's "Hero," followed by the Destiny's Child's track "Emotions." He was impressed enough to sign her to his company, Syndicated Rhythm Productions (SRP), and arrange for her to come to New York City to cut a demo record. Rogers and his wife assured Monica Fenty that Rihanna would stay at their home and would be watched over as if she was their own daughter.
The next stop on Rihanna's path to stardom came after SRP contacted Jay-Z, the rapper turned mogul who cofounded Roc-A-Feller Records and who had recently become president and chief executive officer of Def Jam Records. Rihanna was invited to audition in person for Jay-Z in his office, "and that's when I really got nervous," she told Sylvia Patterson in the London Observer. "I was like: ‘Oh God, he's right there, I can't look, I can't look, I can't look!’ I remember being extremely quiet. I was very shy. I was cold the entire time. I had butterflies." The tryout was a success, however, and she was signed to Def Jam, which released her debut album, Music of the Sun, in August of 2005. Capitalizing on her West Indian roots, the label positioned the teen as a fresh new voice that merged rap and Caribbean rhythms, which were showcased in the first single released from the album, "Pon de Replay," a dancehall reggae that peaked at number two on the U.S. and British charts.
Subsequent singles from Music of the Sun were less successful, but Rihanna's enticing good looks—statuesque and with green eyes—helped her land lucrative endorsement contracts with Nike, Clinique, and J. C. Penney that opened the door to unique cross-marketing deals. In April of 2006 her second album, A Girl Like Me, was released, and its first single, "SOS," reached number one on Billboard's Hot 100 chart thanks to a tie-in with Nike. Another release further blurred the line between art and commerce: "Just Be Happy," a song written for her by African-American/Chinese-American rapper Ne-Yo, was available only on her Web site as a part of a special promotional campaign with Clinique and its fragrance, Happy.
Both Ne-Yo and Jay-Z appeared on Rihanna's third album, Good Girl Gone Bad, which was released in June of 2007. Its first single was "Umbrella" and had already caused a stir that spring for marking the debut of a new, more grown-up look for the singer. The song wound up spending ten weeks at the number-one spot on the British charts, the longest run for a female artist there since Whitney Houston more than a decade earlier. It also reached number one on the U.S. and European charts, it won MTV's Monster Single of the Year Video honors in September, and its lavishly produced video won Video of the Year at the same ceremony. For part of it, a nude Rihanna was coated in silver paint and then filmed inside a special black box. "The body paint was really oily," she told Elizabeth Sanchez in Men's Fitness about the experience. "I couldn't wait to get it off my face. That was the worst part about it—getting it off. I was in the shower for two and a half hours!… Days after, I still had some in my hair, ears, even my belly button."
Good Girl Gone Bad sold well and secured Rihanna's place as a new R&B/pop powerhouse. "The title of the album represents my liberation," she told Sanchez. "Being able to break out of the innocent image I was forced into. Now I'm just being me." World-famous before she was twenty years old, the singer has been romantically linked to musicians Omarion, Chris Brown, and Justin Timberlake, along with actors Shia LaBeouf and Josh Hartnett. She lives in Los Angeles, and she admitted to Patterson that fame had its drawbacks. "With success has come a lotta great stuff, but there's cons, too," she reflected. "Who to trust is a huge one. I always have to keep my guard up. A lot. I'm dealing with fake people. All the time. So I just keep my guard up."
At a Glance …
Born Robyn Rihanna Fenty on February 20, 1988, in Bridgetown, St. Michael's Parish, Barbados; daughter of Ronald and Monica Fenty.
Career: Signed to Syndicated Rhythm Productions, c. 2004; signed with Def Jam Records; made television acting debut in Las Vegas, 2005; has endorsement deals with Nike, J. C. Penney, Clinique, and CoverGirl.
Awards: Monster Single of the Year and Video of the Year, MTV Music Video Awards, both 2007, for "Umbrella."
Addresses: Agent—Glenn Gulino, William Morris Agency, 1325 Avenue of the Americas, New York, NY 10019.
Selected discography
Albums
Music of the Sun, Def Jam, 2005.
A Girl Like Me, Def Jam, 2006.
Good Girl Gone Bad, Def Jam, 2007.
Singles
"Pon de Replay," 2005.
"SOS," 2006.
"Unfaithful," 2006.
"Umbrella," 2007.
"Don't Stop the Music," 2007.
Sources
Periodicals
Daily Telegraph (London, England), May 31, 2007.
Men's Fitness, August 2007.
New York Times, June 4, 2007.
Observer (London, England), August 26, 2007.
Sun (London, England), June 15, 2007.
Times (London, England), January 6, 2007.
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